How to Sell More with Lead Magnets (Without Feeling Like a Salesperson)
Transform free downloads into paying customers with value-first strategies that build relationships instead of sales pressure.
My Biggest Marketing Mistake: Ignoring My Email List for Too Long
How I went from social media obsession to email marketing success—and the costly three-year mistake that almost derailed my business.
Why Your Lead Magnet Isn’t Converting (And What To Do Instead)
Let me tell you a story. I once spent half a day crafting what I thought was the perfect lead magnet. The headline was slick. The layout? On point. I even had a little animated arrow pointing at the download button. I hit “Publish,” posted it everywhere… and waited. Crickets. A week later: 7 downloads….
Your Business Needs a Lead Magnet. Yesterday. (Here’s How to Finally Get It Done Without Losing Your Mind)
Hey, I’m Phil Smy, founder of Magnet Manager. And if you’ve ever stared at a blank screen thinking, “I really need to create a lead magnet… but maybe I’ll just scroll LinkedIn for a bit,” then trust me — I’ve been there. Let me take you back a few years. I had just launched my…